Numa Numa style news reporting – Charlie Brooker how to report the news

Charlie Brooker’s “How to report the news” is one of the funniest and smartest videos I’ve seen in a long time and it’s a perfect example of how predictable we are when it comes to TV and the web. We tend to watch videos, podcasts and news reports that follow the same pattern over and over again. Yet until it’s actually pointed out to us, we usually don’t take any notice.

This video showcases some the techniques of news reporting on the web or TV that are repeated time and time again.

The truth is that some of these techniques are actually not simple to pull off and they come across as being rather impressive and important to the average Joe. That’s exactly the point Brooker is making in his video. Follow these predictable, yet impressive steps and you’re on to a winner.

The amazing thing is that this has turned into a hugely viral video. At the time of writing it has had over 1.2 million views on YouTube and is being shared by some of the coolest and trendiest reporters on the web such as Natali Del Conte on Twitter. This is not a classic Numa Numa type viral video because there was actually a lot of effort put into the presentation of the video and Charlie Brooker is a true journalist. It’s still one of those classics that make you want to go ahead and share it with the rest as it’s so darn brilliant.